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Shanghai department store| Noteworthy trends affecting the use of essential oils and aromatherapy

 

Shanghai department storeIt has been observed that using the functional advantages of essential oils and aromatherapy, perfumes have moved beyond the traditional roots of classic perfumes and have begun to penetrate the realm of health and self-care。Self-care products and perfumes as a function are two prominent emerging trends that are influencing the way we use essential oils and aromatherapy。As a result, the rapidly growing spa industry and the cleansing beauty and skincare industry offer significant opportunities to incorporate essential oils and aromatherapy into their practices and formulations。

One essential oil at the forefront of the aromatherapy industry is Indian sandalwood oil, which is obtained by steaming the aromatic heartwood of sandalwood。As an active ingredient, Indian sandalwood oil can produce a variety of skincare benefits in addition to its therapeutic properties。The oil is also known for its signature olfactory characteristics, with a soft, warm and woody smell, making it a popular fragrance in perfumes and aromatherapy。The essential oil captures the essence of the tree itself, which is rich, solid and complex。Because of its olfactory properties, Indian sandalwood oil has been widely used in many fields, one of the keys being aromatherapy。

 

Self-care products

Self-care is fast becoming synonymous with wellness, and as other trends in health and wellness continue to expand, the topic of self-care is everywhere。Nearly nine out of 10 Chinese (88 percent) are actively engaged in self-care, a survey has found。Essential oils have been incorporated into self-care products and practices due to their dual ability to heal the body and mind。

The aromatic components of sandalwood are α-sandalalcohol and β-santalol。 Alpha-santalol is the most dominant of the 125 ingredients and has most of the healing properties of sandalwood。Study 2 shows that inhaled or topically applied alpha-santalol in sandalwood oil can calm the nervous system。Common signs that the nervous system is irritated include blink rate, pulse rate, and systolic blood pressure, all of which are significantly reduced when sandalwood is inhaled or absorbed through the skin。

 

Functional essence

As beauty and skincare products begin to incorporate wellness concepts and deeper meanings into their formulations, by telling the story of the ingredients and where they come from, the scent of a product is no longer seen as merely an aesthetic flourish。Instead, smell has meaning。Aromatherapy has now become an important part of the fragrance and beauty market segment。Consumers not only want their products to have good odor delivery and good results, but they want the aroma to be functional as well。

Perfumes trigger experiences of being in nature, as studies have shown that spending time in the forest can reduce our stress levels。Popular specific notes are those reminiscent of the forest to recreate the experience of "forest bathing" - a Japanese meditation practice called "forest bathing" that encourages slow, mindful walking through the woods, inhaling the natural aromas of the trees, resetting the parasympathetic nervous system and improving health。

Aromas from wood and bark such as sandalwood are currently more present in beauty and skin care products。Due to its popularity, Indian sandalwood faces ongoing threats to its survival, with overlogging and illegal poaching leading to its inclusion on the International Union for Dialogue on Nature's Vulnerable Species list in 1998。Companies such as Quintis Sandalwood are establishing sustainable Indian sandalwood plantations, and the ingredient is re-emerging in the perfume industry。

 

Spa industry

As more and more people seek ways to relax and reduce stress, spas will continue to grow exponentially。

In the spa industry, aromatherapy and essential oils are currently more vibrant than ever and play a richer and more integral role。In particular, the overall efficacy of Indian sandalwood makes it the perfect ingredient for spa and wellness treatments and products。

While aroma has always been a key element of the spa's aesthetic and mood, with the development of signature scents, we are now seeing the use of aroma evolve into a more sophisticated expression of not only the spa's brand and identity, but also a greater emphasis on the relaxation and comfort of the client。Smell is now more intentionally and deeply valued for its therapeutic role in resetting and realigning our nervous system。

Evidence of this redesigned approach to using essential oils and aromatherapy in the spa experience can be found through products such as aromatherapy classes, essential oil mixing bars, and guest speakers on the subject。

This will continue to grow and expand as aromatherapy is seen as an important key element in supporting clients' relaxation and well-being。

 

Clean beauty: Skin care

The continued exponential growth of plant-derived and microprocessed ingredients for the clean beauty and skin care industry is also supporting the growth of the aromatherapy and essential oils market。Scents in our skin care products are no longer seen as merely an aesthetic flourish, instead brand owners and product developers want their products' scents to deliver benefits as well。We see facial products and body care brands talking about their aromas in terms of efficacy, emphasizing the aromatherapeutic properties of the essential oils they contain。

The Clean Beauty movement introduces the concept of holism into our beauty habits and purchases, connecting the personal stories of brand owners with the stories of the sources and ways of ingredients that have unique benefits for our skin and our overall health。This expression of redefining beauty as health is the ideal landscape for incorporating aromatherapy concepts into skin and body care products, and as a result we are seeing more and more essential oils included in formulations across categories。

 

Look to the future

As consumer interest in holistic and wellness continues to increase, essential oils and aromatherapy will penetrate the health and beauty market, continuing to drive the trend towards self-care and functional perfumes。In addition to what makes you smell good, the many benefits perfumes bring to our health and overall well-being will also lead to more integration opportunities for the aromatherapy, spa and skin care industries。